QUIT = Quickly Uphold Important Things
Rhetorical question: Did you get to where you are by accepting the status quo?I didn't.
In the end, every startup is different. But in the beginning every startup is the same.
Branding is a lot of things, but one thing it's not is soft.When you brand, rebrand or brand-diggity, ask yourself one thing to do it right: how will my brand create buyers?If you’re in business, that’s the goal. Buyers. Branding done well creates both long term loyalty and timely purchases.
Entrepreneurs don't have weekends or birthdays or holidays. Every day is my weekend, my birthday, my holiday. OR, every day is my work day. Mostly it's a choice.
S.T.O.P. = Start To Open Possibilities
There are literally hundreds of other micro-experiences and incredible experiences that help shape the book. But what really drove it home for me was not only hundreds of years of history that I went through to help formulate the concept of starting something stupid, but practicing it for myself and with hundreds of my own clients.
There is a very real danger present when we suppress our feelings to act on inspiration in exchange for the “safety” of the status quo. We risk sacrificing the opportunity to live a more fulfilling and purpose driven life. We risk sacrificing the opportunity to make a difference in the lives of others. We risk sacrificing the beautiful blessing of finding a greater sense of meaning in our own lives.In short, we run the very real risk living a life of regret.
TZEDAKAH is a Hebrew word commonly translated as “charity.” One Jewish leader described tzedakah as having eight levels of charitable giving. The eighth and highest level of giving is described like this:“The highest form of charity is to help sustain a person before they become impoverished by offering a substantial gift in a dignified manner, or by extending a suitable loan, or by helping them find employment or establish themselves in business so as to make it unnecessary for them to become dependent on others.”Serve others in a way that helps them become self-reliant (or interdependent) and watch miracles happen for both you and them.