A fig for your precious society with its bridge parties, its inane chatter, its cheap mentality; its dances and vulgar banquets; its snobbery and cheap pretension. The humblest library can show you upon a single shelf better society and far more select company than all the drawing-rooms of Europe, America, and South Africa.
Greatness is a transitory experience. It is never consistent. It depends in part upon the myth-making imagination of humankind. The person who experiences greatness must have a feeling for the myth he is in. He must reflect what is projected upon him. And he must have a strong sense of the sardonic. This is what uncouples him from belief in his own pretensions. The sardonic is all that permits him to move within himself. Without this quality, even occasional greatness will destroy a man.
Perhaps it is only when we realize and celebrate the intrinsic value of every human life that celebrity - true celebrity - shines most brightly. On our deathbeds, none of us will speak of the jobs we’ve held or the stuff we’ve acquired in our lifetimes; here bull markets and Nielsen ratings are irrelevant. A life-threatening illness jettisons pretension in no time flat. Death is the great equalizer. Death dares us to define what really matters.
The paradox is that some of the most artistically valuable contemporary photographs are content with being photographs, are not under the same compulsion to pass themselves off - or pimp themselves out - as art. The simple truth is that the best exponents of the art of contemporary photography continue to produce work that fits broadly within the tradition of what Evans termed 'documentary style'.