Avoid selling to dumb customers, there aren't enough left!

There seems to be a direct correlation between the spike in suicides by young people and the increase in cyberbullying amongst young people.

DOOR MONEY” To focus on door money means one is paying so much attention to the amount of money they are making at the door they do not consider there is much more profit to be made inside a venue.

You have a very high probability of your quote and your name being distributed, posted, and shared around the world!

Explore your own innermost thoughts to create content that will evoke deeply relatable emotions and passion in others.

Never trust a person that tries to sell you by how righteous they are. I'm telling your right now, it's a scam.

If your customers love you, they will not only remain fiercely loyal but become your most powerful marketing asset. Lovability is the greatest predictor of business success.

the prudent business mind must not only think of competing with the prevailing giants in the market but must also not be oblivious of the latent deft of the masses who are yet to dare

Most startups actually start down and only go up if they catch the winds of market demand.

Given the reality of limited time and resources, best practices provide a valuable, low risk, default starting point.

Marketers and executives are very different from the average consumer, so your instincts may mislead you.

Best practices are particularly valuable to those who are unfamiliar with email’s unique, often confusing rules.

The on-brand execution of best practices tailored to your unique audience is what leads to the best execution.

Best practices are those practices that generally produce the best results or minimize risk.

Investments in greater email marketing sophistication often lead to even higher returns, not diminishing returns.

Poor practices are blunting email marketing’s effectiveness and keeping its ROI from being truly awesome.

The viral marketing seeds have already been sown and you can come along with me on this journey...

You need to position yourself to your referral sources and your current clients as providing exceptional value and experiences in everything you do

When Internet parlance finds its way into our accepted vocabulary, it becomes a cliché.

To sell something familiar, make it surprising. To sell something surprising, make it familiar.

This book is all about helping you get your name and message automatically posted online by others.

You are your first cheerleader and business promoter

Customers want to make informed decisions based on useful information, valuable engagements and brand affinity.

It used to be said "Build it and they will come," now it is "Build it and bribe them in".

The smart business person sees an opportunity to generate referrals by collaborating with their competitors.

Let 'the cause' become the 'because' – the reason – for people to do business with and to refer business to you

A platform is what defines your visibility with your audience.

The Best Marketing Is Education!

If it touches the customer, it's a marketing issue!

An advertising campaign should be timely.A branding campaign should be timeless.