The campaign website was funded by Armistead, and he personally authored the content. He was determined that the campaign's values and goals would fit on one page. The website developer, who was experienced with political campaigns, was opposed to this. He lobbied for detailed policy statements and explanations, which was the conventional approach. But Armistead disagreed. The website developer thus learned that day that core principles were more important than thousands of words of speculative verbiage.
As the campaign progressed, Armistead remembered what his parents had taught him: If you never tell a lie, you won't have to remember what you said.He subsequently developed a perverse respect for politicians who had mastered the art of spin. It was a skill to produce an answer having nothing to do with the question.He didn't think he was crafty enough to do it.