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Networking is an investment in your business. It takes time and when done correctly can yield great results for years to come.
When you network you develop a list of resources that you can share with others. This increases your value to those prospects and clients you deal with.
Think about what you sell in terms of how it eases or prevents pain for your client.
With the explosion of the internet has come numerous avenues for small business owners to share their expertise and position themselves as experts. And expertise is what consumers are looking for.
Successful prospecting depends on selecting methods that you can effectively navigate. If something makes you uncomfortable, please don't do it.
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