Back

Reputation is an outcome; but it is also a valuable, strategic asset.

in Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals
risk leadership business communication crisis public-relations nonfiction reputation-management andrew-griffin

For individuals and organizations alike, a reputation is far easier to destroy than it is to build.

in Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals
risk leadership business communication crisis public-relations nonfiction reputation-management